Technical Skills Summary
- PHP & MySQL – 5 years
- PHP MVC frameworks ( Zend, Kohana, Symfony) – 2 years
- jQuery – 3 years
- Linux & Apache – 3 years
- Git & SVN – 2 years
May 2009 – Feb 2010
A specialist digital direct marketing agency, focused on delivering ROI for clients.
Led the technical side of SEO, optimising client websites and designing applications for DMG’s suite of in-house marketing tools.
- Front-end: HTML & CSS coding, Information Architecture & UI recommendations
- Back-end: PHP development (link re-direction scripts, 301 redirects), mod-rewrite & ISAPI URL re-writing, server status codes and redirects, geo-location content cloaking
- Custom conversion rate optimisation tool designed and developed in PHP & MySQL
- SEO keyword analysis tool developed in PHP & MySQL using data from Google Adwords, Yahoo, Bing, SEOMoz APIs
- PHP, MySQL, SOAP & REST APIs (Google Adwords, Yahoo Search Boss, Bing, MaxMind Geo, SEOMoz), DART
- HSBC, PokerStars, Canterbury of NZ, AXA, John Frieda, Glow-Worm
Marketing Applications Developer
July 2006 – April 2009
A full-service interactive marketing agency and one of the UK’s foremost ‘future media’ innovators.
Architect of the agency’s suite of in-house online marketing tools deployed in PPC & SEO projects.
- Technical specification, UI development, database design, PHP backend & API integration
- PPC tool boosted clients’ ROI by 60% by dynamically updating adverts with latest prices from their product database
- Telephone tracking tool enabled clients to make side-by-side comparisons of offline & online campaign performance
- PHP, MySQL, Bash, Google Adwords API, Yahoo Search API, Microsoft Ad Center API, IndexTools, Sitestat, SearchRev, Acquisio
- Gala Coral, Thomson Worldwide, Austravel
August 2004 – June 2006
Progressive email marketing company who provide the best email marketing and SMS services.
Coded cross platform compliant HTML & inline CSS email templates, set up landing page tracking and optimised campaigns.
- HTML & CSS
- Linux & Apache – MX records & mail server set up