23 Media

23 Media

I helped 23 Media launch their eCRM and developed a custom Joomla module to increase subscriptions on their website.

I migrated their offline CRM database to an online email software provider and segmented it in order to deliver more relevant content to potential leads.

In order to boost subscription rates for email acquisition campaigns, sign up forms were pre-populated with user data so that visitors could sign up with a single click.